India is a developing country and staying at the second place in the world for its population. Advertising and marketing industry in India play an important role to establish startups and making bands for many old organizations. An advertising agency has the great scope in India to earn the profit in present days.

An advertisement is known to be the main factor for a successful business. There are several types of advertisements. With the increasing requirements of advertisements for growing business, there has been a noticeable growth in the number of media advertising agencies.

There are different forms of advertising. The various methods of advertising products through Print, televisions, newspapers, radio, Internet, emails and so forth. The main objective of these agencies is to take benefit of advertisements to increase the sales of a company and thereby overall profit.

The advertising agencies in India present are not just developing creative ideas for print and TV commercials, but are diversifying the ads in a big way. They are searching for newer paths to reach customers. Thus they are doing by harnessing the actual power of unconventional media like ground promotions in malls, events, Radio, movies, Internet, celebrity endorsements, etc.

Thus, a single ad agency in present is offering a plethora of services from content creation, developing the artwork, print media, TVCs, radio jingles, internet advertising, promotion in movies, outdoor advertising, POPs, media planning, public relations services, social media, marketing consultancy services, amongst others.

By using the media advertising services for marketing your products, you can save a lot of time and money. It is also vital to bear in mind that your advertising company should have a thorough idea about your products so that marketing is done effectively and efficiently. Poor advertisements lead to poor response and lower sales for everyone. So it is crucial that you chalk out a plan along with your advertising firm in order to market your products as you wish.

Centumad is a creative advertising and marketing agency in Delhi NCR, India. It caters to the field of advertising, media and marketing services. Centumad provides all the information from the industry, from latest news updates, discussions, views expressed by famous people in the area, analytical information, brand updates, events, latest trends and much more. With a vast consumer base and a good reputation over the last 35 years in the industry, the company offers great opportunities for advertisers to advertise with them and reach out effectively to their customer.

Where are all the good people? I often get asked this question when new people first join me in a home based business opportunity. You see, we have been conditioned to follow the pack and do what everyone else is doing, even if its the wrong strategy. I see many leaders preach about duplication and follow along on how they made their fortune in network marketing. The problem with that strategy, is what worked well for them, may in fact not work well for you.In today’s article, I will outline 3 areas of where you can go to find and locate good quality people. Many people are probably familiar with the first two areas, but not necessarily realize the advantages of organic search results, especially if you are just starting out.1. Warm Market – Is this still a good way to build?We have all heard the stories about making a list of 25 or 50 people that you know, get some training and start calling them to build your home based business opportunity quickly. Hey, I am the first to suggest doing this only if you feel comfortable doing so. That may be a contradiction to the super star network marketers advice, but here me out.Let me repeat, call your warm market (circle of influence) if you are OK doing so. If you are not, then you will need to explore other effective ways to build your home based business. The fact is, you will likely utilize a variety of methods to build your business opportunity anyways. I am just tired of the 1 approach fits all mentality to this business. I am still in the trenches day in and day out. Over the years, I have found that I no longer want to approach too many of my friends. Its a personal choice, but one you should consider as you build a business.2. Social Networking Sites – Are they effective?Several years ago, I reached out and started working the social networking sites. I really knew little about the process and wanted to make sure before I tried building my home based business opportunity by this method, that I understood the rules and how to maximize my time. What I learned over time, you should never try and sell something to someone in social networking sites. It is far better to get to know people, make friends and in time, people will ask you what you do.I have seen too many people try and come in, make up a MySpace, Twitter or Facebook page only to fail. The problem is there approach. Their home page is a like an advertising billboard. Most people ignore them because they have become conditioned seeing them all the time. If you want to stand out, build a nice profile, without all the in your face approach and reach out daily to make friends. In the course of a year, you could have several hundred close contacts and some may even join you in your business.3. Organic Search Results – What is this all about?In the past couple of years, I had a desire to finally start learning about driving traffic to my websites via organic search results. The problem was I didn’t know, what I didn’t know. So after searching around, I found some good people to educate me on the fine art and science of SEO. You see, I believe this is by far the best strategy overall for my situation. But there are some really good reasons for it.During the past 10 years, I have been involved in a few home based business opportunities. I really never made a lot of money, but I certainly learned a tone of skill sets by some great mentors. The problem was after I made a decision to leave, I had to start over. Well, I’m tired of starting over each time and decided that if I went with another company, I would build my home based business much differently this time.I wanted to only build by organic search results. You see, what happens in 2 years down the road if the company I am currently involved in goes bankrupt, they change the compensation plan or I simply decide this is not a good fit for me. Well, what do I do if I build the traditional ways. You got it, I am left to start over yet again.So this time, via search engine optimization (SEO), I have decided that no matter what happens with Company A in the future, by having my websites at the top of the search engines, I will always be able to make money in a home based business. If Company A goes under, all I need to do is look for another company that I like, change the links on my websites and within a short period of time, I am back in business because of traffic coming to my website.Each of us has to decide what methods we should use to build our particular home business. For many people, they enjoy the one on one interactions, doing home parties and building by traditional methods. Hey, that’s OK with me too. Many people are choosing to go online and look for ways to make money. You need to take some time, educate yourself and understand there are pros and cons for each method. No matter which method you choose, understand it will likely take 2 to 4 years before you make any serious money. None of the methods are instant wealth creation methods, but rather long term viable options.Make it a great day,Darrell Lischka

On a sunny afternoon in Florida, an energetic crowd gathers on the lawn of a high end luxury estate. A loud and eager banter between an auctioneer, a group of bidders and bidder assistants fills the air. For several minutes the auctioneer asks for the next highest bid and the bidders respond. Suddenly the bidders grow silent. The high bidder holds his breath in anticipation of winning the auction. The auctioneer calls for one more bid. In a loud clear voice which rolls over the audience he says, “Fair warning, last chance” the auctioneer pauses, “SOLD!” And in less than 10 minutes another multimillion dollar estate has changed owners.

Successful real estate auctions like the one above are happening all over North America and the Caribbean. Recently real estate auctions have been on the rise, the increase in popularity is partly driven by growing inventories and fading buyer confidence. Properties that were selling in weeks using traditional methods are now languishing on the market unable to attract buyers even as seller’s lower prices. Many say the real estate boom is over but savvy buyers and sellers are profiting from real estate auctions.

Real Estate Auctions Work in Up or Down Markets.

Regardless of trends or market cycles, real estate auctions provide an open and transparent process for buyers and sellers. Properly conducted real estate auctions attract ready and willing buyers and motivate them to act now.

The auction method removes the “wait and see” attitude which serves to further depress real estate values. Buyers are always concerned about overpaying. Buyers gain confidence with their purchases at real estate auctions because they can see what others are willing to pay.

When market demand is high and inventories low, real estate auctions can deliver selling prices well above what a willing seller would have accepted in a negotiated private treaty sale. In good selling climates many property owners using traditional real estate methods; negotiating with one buyer at a time, leave thousands of dollars of equity on the table. During up markets real estate auctions are the best way to establish top market price.

Evaluating Your Real Estate for Auction

Not every property or seller for that matter makes a good candidate for auction. First of all sellers must be ready to sell now and for the current market value. Also a real estate auction will not fix problems caused by a downturn in market value of your property, if you owe more than a willing buyer will pay, be prepared to come to closing with your check book.

Properties that do well in real estate auctions have a high uniqueness factor. Ask your self, “What makes my property different from most others?” Maybe you own a resort property or high end luxury home, commercial properties and land do very well at auction. Real estate auctions thrive on uniqueness. If your property is like everyone else’s, the best thing you can do is offer the most competitive price.

Most importantly sellers must be reasonable about setting a minimum bid. A seller must look at the lowest, most current comps and price below that to generate the interest and urgency necessary for a successful real estate auction. Once the auction begins and qualified bidders start competing against one another you can watch the selling price increase.

Locate a Qualified Real Estate Auctioneer

Start by checking with the National Auctioneers Association, the best real estate auctioneers belong to this organization. These real estate auctioneers are well trained and adhere to a standard of practice and a code of ethics. Many attend the annual International Auctioneers Conference where the latest techniques and innovations in the real estate auction industry are presented.

Find out if the company you are interviewing is a full time real estate auction firm. Many real estate agents are getting auction licenses yet have no experience with the auction method of marketing. Conducting a successful real estate auction is nothing like (private treaty) traditional real estate sales. Go with a real estate auction pro.

You’re probably better of with an auction house that specializes in real estate auctions. There are many qualified auctioneers who have generations of experience selling personal property; furniture, dishes, lawn equipment and the occasional rare painting. Selling real estate at auction is a complex matter that should only be attempted by full time experienced real estate auction professionals.

Commissions and fees may vary, sellers must pay all marketing expenses up front and buyers typically pay 10% of the sales price to the auctioneer of which a share goes to participating real estate agents.

Types of Real Estate Auctions

Auctions are effective because they create a seller’s market. Professionally conducted real estate auctions create urgency, a reason to buy today and competition for the property. Terms and conditions of sale are established ahead of the auction. Real estate auctions will follow one of these three approaches:

Absolute Auction

The property is sold to the highest bidder regardless of price- using this process often returns the highest sale price.

Minimum Bid Auction

Seller agrees to sell at or above a published minimum bid price – this method is useful for internet auctions.

Seller Confirmation or Reserve Auction

With a reserve auction, the seller “reserves” the right to accept or decline any bids usually within 48 hours of the auction. Reserve auctions are used when there is a lien on the property from a lender or a court ordered sale with a minimum selling price.